Average yearly spend on beauty products in the U.S. 2023, by generation

Published by Statista Research Department, Jun 4, 2024

In 2023, millennials (consumers aged 27 to 42) spent an average of 2,670 U.S. dollars on beauty products. This is higher than the average yearly spend of beauty product consumers from all other age groups in the United States.

Average yearly spend on beauty products in the United States in 2023, by generation (in U.S. dollars)

Loading statistic...

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Use Ask Statista Research Service

Release date

August 2023

Region

United States

Survey time period

July 17 to July 24, 2023

Number of respondents

1,949 respondents

Age group

18 years and older

Method of interview

Online survey

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Register now
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Cosmetics consumer behavior in the U.S. "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Cosmetics consumer behavior in the U.S.

Market overview

5

Sales

5

Prices and expenditure

6

Purchasing behavior

8

Consumer preferences

8

Channels and retailers

6

Online behavior

7

Further Content: You might find this interesting as well

Topics

Nu Skin Enterprises, Inc.Cosmetics industry in the U.S.Cosmetics industryU.S. skin care marketDirect selling market
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Register now
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.