During a 2023 survey fielded in the United Kingdom, 36 percent of responding consumers stated they trusted ads. That is six percentage points more than a year earlier.
Trust in advertising among consumers in the United Kingdom (UK) from 2021 to 2023
Characteristic
Share of respondents
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WARC. (June 4, 2024). Trust in advertising among consumers in the United Kingdom (UK) from 2021 to 2023 [Graph]. In Statista. Retrieved July 01, 2024, from https://www.statista.com/statistics/1471295/trust-advertising-uk/
WARC. "Trust in advertising among consumers in the United Kingdom (UK) from 2021 to 2023." Chart. June 4, 2024. Statista. Accessed July 01, 2024. https://www.statista.com/statistics/1471295/trust-advertising-uk/
WARC. (2024). Trust in advertising among consumers in the United Kingdom (UK) from 2021 to 2023. Statista. Statista Inc.. Accessed: July 01, 2024. https://www.statista.com/statistics/1471295/trust-advertising-uk/
WARC. "Trust in Advertising among Consumers in The United Kingdom (Uk) from 2021 to 2023." Statista, Statista Inc., 4 Jun 2024, https://www.statista.com/statistics/1471295/trust-advertising-uk/
WARC, Trust in advertising among consumers in the United Kingdom (UK) from 2021 to 2023 Statista, https://www.statista.com/statistics/1471295/trust-advertising-uk/ (last visited July 01, 2024)
Trust in advertising among consumers in the United Kingdom (UK) from 2021 to 2023 [Graph], WARC, June 4, 2024. [Online]. Available: https://www.statista.com/statistics/1471295/trust-advertising-uk/