Necessity for 3rd-party RMN verification in the U.S. & Western Europe 2023

Published by Statista Research Department, Jun 4, 2024
During a 2023 survey, 43 percent of responding marketers from Germany stated they believed that there was a need for third-party verification on retail media networks (RMNs). In the United States, the share stood at 78 percent.

Share of marketers who believed there was a need for third-party verification on retail media networks (RMNs) in the United States and selected countries in Western Europe as of December 2023

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Sources

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Release date

December 2023

Region

North America, Europe, France, Germany, United Kingdom, United States

Survey time period

as of December 2023

Number of respondents

401*

Special properties

among marketers working for agencies and brands, as well as consultants

Supplementary notes

* Number of respondents:<br>

France: 100,

Germany: 100,

United Kingdom: 100,

United States: 101. 


The source does not provide a date survey. The date provided is the release date.

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