According to a survey conducted in August 2023 in Japan, the most common aspect considered by customers when choosing a coffee shop was the appearance and atmosphere of the shop, mentioned by 35.7 percent of respondents. Reviews by family, friends, or acquaintances were also often considered.
Leading aspects for customers when choosing coffee shops in Japan as of August 2023
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Share of respondents
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Juroku Research Institute. (October 27, 2023). Leading aspects for customers when choosing coffee shops in Japan as of August 2023 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1470995/japan-leading-aspects-choosing-coffee-shops/
Juroku Research Institute. "Leading aspects for customers when choosing coffee shops in Japan as of August 2023." Chart. October 27, 2023. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1470995/japan-leading-aspects-choosing-coffee-shops/
Juroku Research Institute. (2023). Leading aspects for customers when choosing coffee shops in Japan as of August 2023. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1470995/japan-leading-aspects-choosing-coffee-shops/
Juroku Research Institute. "Leading Aspects for Customers When Choosing Coffee Shops in Japan as of August 2023." Statista, Statista Inc., 27 Oct 2023, https://www.statista.com/statistics/1470995/japan-leading-aspects-choosing-coffee-shops/
Juroku Research Institute, Leading aspects for customers when choosing coffee shops in Japan as of August 2023 Statista, https://www.statista.com/statistics/1470995/japan-leading-aspects-choosing-coffee-shops/ (last visited August 25, 2024)
Leading aspects for customers when choosing coffee shops in Japan as of August 2023 [Graph], Juroku Research Institute, October 27, 2023. [Online]. Available: https://www.statista.com/statistics/1470995/japan-leading-aspects-choosing-coffee-shops/