According to a survey conducted in 2023 among cross-border e-commerce sellers from China, around 39 percent of respondents reported to have increased their investment in brand building. By contrast, only 13 percent of respondents had reduced brand-building investment.
Change in brand building investment among cross-border e-commerce sellers from China in 2023
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Scribd. (April 30, 2024). Change in brand building investment among cross-border e-commerce sellers from China in 2023 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1470565/china-cross-border-ecommerce-seller-brand-building-investment-change/
Scribd. "Change in brand building investment among cross-border e-commerce sellers from China in 2023." Chart. April 30, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1470565/china-cross-border-ecommerce-seller-brand-building-investment-change/
Scribd. (2024). Change in brand building investment among cross-border e-commerce sellers from China in 2023. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1470565/china-cross-border-ecommerce-seller-brand-building-investment-change/
Scribd. "Change in Brand Building Investment among Cross-border E-commerce Sellers from China in 2023." Statista, Statista Inc., 30 Apr 2024, https://www.statista.com/statistics/1470565/china-cross-border-ecommerce-seller-brand-building-investment-change/
Scribd, Change in brand building investment among cross-border e-commerce sellers from China in 2023 Statista, https://www.statista.com/statistics/1470565/china-cross-border-ecommerce-seller-brand-building-investment-change/ (last visited December 22, 2024)
Change in brand building investment among cross-border e-commerce sellers from China in 2023 [Graph], Scribd, April 30, 2024. [Online]. Available: https://www.statista.com/statistics/1470565/china-cross-border-ecommerce-seller-brand-building-investment-change/
