A 2024 survey carried out in the United States showed that nearly over 40 percent of consumers would not allow artificial intelligence (AI) to access their personal data for personalization. Female respondents expressed higher skepticism, with 47 percent of answers, while male respondents stood at 43 percent.
Share of consumers allowing AI to access their data for personalized shopping experience in the United States in 2024, by gender
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Bizrate Insights. (April 18, 2024). Share of consumers allowing AI to access their data for personalized shopping experience in the United States in 2024, by gender [Graph]. In Statista. Retrieved December 27, 2024, from https://www.statista.com/statistics/1470204/ai-access-to-personal-data-for-personalized-shopping-experience-united-states-by-gender/
Bizrate Insights. "Share of consumers allowing AI to access their data for personalized shopping experience in the United States in 2024, by gender." Chart. April 18, 2024. Statista. Accessed December 27, 2024. https://www.statista.com/statistics/1470204/ai-access-to-personal-data-for-personalized-shopping-experience-united-states-by-gender/
Bizrate Insights. (2024). Share of consumers allowing AI to access their data for personalized shopping experience in the United States in 2024, by gender. Statista. Statista Inc.. Accessed: December 27, 2024. https://www.statista.com/statistics/1470204/ai-access-to-personal-data-for-personalized-shopping-experience-united-states-by-gender/
Bizrate Insights. "Share of Consumers Allowing Ai to Access Their Data for Personalized Shopping Experience in The United States in 2024, by Gender." Statista, Statista Inc., 18 Apr 2024, https://www.statista.com/statistics/1470204/ai-access-to-personal-data-for-personalized-shopping-experience-united-states-by-gender/
Bizrate Insights, Share of consumers allowing AI to access their data for personalized shopping experience in the United States in 2024, by gender Statista, https://www.statista.com/statistics/1470204/ai-access-to-personal-data-for-personalized-shopping-experience-united-states-by-gender/ (last visited December 27, 2024)
Share of consumers allowing AI to access their data for personalized shopping experience in the United States in 2024, by gender [Graph], Bizrate Insights, April 18, 2024. [Online]. Available: https://www.statista.com/statistics/1470204/ai-access-to-personal-data-for-personalized-shopping-experience-united-states-by-gender/
