A 2024 survey carried out in the United States showed that nearly one in two consumers would not allow artificial intelligence (AI) to access their personal data for personalization. While 16 percent of the surveyed consumers were not too sure about it, about the same percentage of shoppers would allow AI technologies to access their information details to get a more convenient and personalized shopping experience.
Share of consumers allowing AI to access their data for personalized shopping experience in the United States in 2024
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Bizrate Insights. (April 18, 2024). Share of consumers allowing AI to access their data for personalized shopping experience in the United States in 2024 [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/1470189/ai-access-to-personal-data-for-personalized-shopping-experience-united-states/
Bizrate Insights. "Share of consumers allowing AI to access their data for personalized shopping experience in the United States in 2024." Chart. April 18, 2024. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/1470189/ai-access-to-personal-data-for-personalized-shopping-experience-united-states/
Bizrate Insights. (2024). Share of consumers allowing AI to access their data for personalized shopping experience in the United States in 2024. Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/1470189/ai-access-to-personal-data-for-personalized-shopping-experience-united-states/
Bizrate Insights. "Share of Consumers Allowing Ai to Access Their Data for Personalized Shopping Experience in The United States in 2024." Statista, Statista Inc., 18 Apr 2024, https://www.statista.com/statistics/1470189/ai-access-to-personal-data-for-personalized-shopping-experience-united-states/
Bizrate Insights, Share of consumers allowing AI to access their data for personalized shopping experience in the United States in 2024 Statista, https://www.statista.com/statistics/1470189/ai-access-to-personal-data-for-personalized-shopping-experience-united-states/ (last visited December 19, 2024)
Share of consumers allowing AI to access their data for personalized shopping experience in the United States in 2024 [Graph], Bizrate Insights, April 18, 2024. [Online]. Available: https://www.statista.com/statistics/1470189/ai-access-to-personal-data-for-personalized-shopping-experience-united-states/
