Dove is a popular brand of personal care products known for being mindful of and transparent about ingredients. When polled in 2023, 62 percent of American consumers who were very interested in clean beauty products had a favorable opinion of Dove.
Share of consumers who were very interested in clean beauty products and had a favorable opinion of Dove personal care products in the United States in 2023
Clean beauty products are those produced without ingredients that are known to be harmful to humans.
*The source provides the number of respondents who had a favorable, neutral, or unfavorable opinion of the Dove brand. The exact number of consumer with a favorable opinion of the brands was not specified. Participants unfamiliar with the brand were excluded.
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CivicScience. (February 27, 2023). Share of consumers who were very interested in clean beauty products and had a favorable opinion of Dove personal care products in the United States in 2023 [Graph]. In Statista. Retrieved January 09, 2025, from https://www.statista.com/statistics/1469804/us-consumers-interested-in-clean-beauty-and-dove-brand/
CivicScience. "Share of consumers who were very interested in clean beauty products and had a favorable opinion of Dove personal care products in the United States in 2023." Chart. February 27, 2023. Statista. Accessed January 09, 2025. https://www.statista.com/statistics/1469804/us-consumers-interested-in-clean-beauty-and-dove-brand/
CivicScience. (2023). Share of consumers who were very interested in clean beauty products and had a favorable opinion of Dove personal care products in the United States in 2023. Statista. Statista Inc.. Accessed: January 09, 2025. https://www.statista.com/statistics/1469804/us-consumers-interested-in-clean-beauty-and-dove-brand/
CivicScience. "Share of Consumers Who Were Very Interested in Clean Beauty Products and Had a Favorable Opinion of Dove Personal Care Products in The United States in 2023." Statista, Statista Inc., 27 Feb 2023, https://www.statista.com/statistics/1469804/us-consumers-interested-in-clean-beauty-and-dove-brand/
CivicScience, Share of consumers who were very interested in clean beauty products and had a favorable opinion of Dove personal care products in the United States in 2023 Statista, https://www.statista.com/statistics/1469804/us-consumers-interested-in-clean-beauty-and-dove-brand/ (last visited January 09, 2025)
Share of consumers who were very interested in clean beauty products and had a favorable opinion of Dove personal care products in the United States in 2023 [Graph], CivicScience, February 27, 2023. [Online]. Available: https://www.statista.com/statistics/1469804/us-consumers-interested-in-clean-beauty-and-dove-brand/