Market value of paid video MENA 2022-2027, by segment
In 2022, the market value of paid video in the Middle East and North Africa stood at 3.7 billion U.S. dollars. By 2027, the value of the industry was expected to increase to 5.1 billion U.S. dollars. In 2022, over-the-top (OTT) services had the highest market value in the region at 1.7 billion U.S. dollars, bypassing traditional media outlets. This was expected to reach 2.4 billion by 2027.