Methods of watching live sports on TV in the UK 2024

Published by
Julia Stoll,
Nov 9, 2024

In the UK, over one third of television viewers mostly used cable, satellite, or antenna to watch live sports programming, according to an early 2024 survey. In comparison, 30 percent of respondents stated to watch sports content mostly on streaming apps, while five percent said to only consume via these services.

Most popular methods of watching live sports on TV in the United Kingdom as of January 2024

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Release date

March 2024

Region

United Kingdom

Survey time period

January 2024

Number of respondents

549 respondents

Age group

18 years and older

Special properties

respondents with a CTV and who watched live sports on TV at least once in the past year

Method of interview

Online panel

Citation formats
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Statistics on " Sports streaming in Europe "

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Other statistics that may interest you Sports streaming in Europe

Overview

6

Platforms

4

Sports leagues and sporting events

8

Consumer behavior

6

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Topics

Sports streaming in EuropeVideo streaming in EuropeSubscription video-on-demand services in EuropeUEFA Women's EUROThe Wimbledon Championships
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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