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As of May 2024, the leading link-in-bio and landing page company available to content creators and influencers was Australia-based Linktree. Launched in 2016, Linktree counted approximately 50 million users. Later, a Vancouver-based company that provides link-in-bio solutions for Instagram and TikTok, had approximately seven million users as of the examined period. The U.S.-based Beacon was reported having approximately two million users among influencers and content creators worldwide.
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Number of users of leading link-in-bio content creator companies worldwide as of May 2024
Characteristic
Number of users in millions
Linktree
50
Later
7
Beacons
2
Created with Highcharts 7.2.2Number of users in millions50507722LinktreeLaterBeacons
0102030405060
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TechCrunch. (May 21, 2024). Number of users of leading link-in-bio content creator companies worldwide as of May 2024 [Graph]. In Statista. Retrieved November 14, 2025, from https://www.statista.com/statistics/1468835/linktree-global-users/
TechCrunch. "Number of users of leading link-in-bio content creator companies worldwide as of May 2024." Chart. May 21, 2024. Statista. Accessed November 14, 2025. https://www.statista.com/statistics/1468835/linktree-global-users/
TechCrunch. (2024). Number of users of leading link-in-bio content creator companies worldwide as of May 2024. Statista. Statista Inc.. Accessed: November 14, 2025. https://www.statista.com/statistics/1468835/linktree-global-users/
TechCrunch. "Number of Users of Leading Link-in-bio Content Creator Companies Worldwide as of May 2024." Statista, Statista Inc., 21 May 2024, https://www.statista.com/statistics/1468835/linktree-global-users/
TechCrunch, Number of users of leading link-in-bio content creator companies worldwide as of May 2024 Statista, https://www.statista.com/statistics/1468835/linktree-global-users/ (last visited November 14, 2025)
Number of users of leading link-in-bio content creator companies worldwide as of May 2024 [Graph], TechCrunch, May 21, 2024. [Online]. Available: https://www.statista.com/statistics/1468835/linktree-global-users/
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