For such a meaningful and unique item of fashion, the majority of brides in a 2023 survey said that they would purchase their wedding dress at a specialist wedding dress shop, especially Gen Z and Millennials. 71 percent of brides from these generations bought their wedding dress at this type of store. A small proportion went even further and had a bespoke wedding dress designed specifically for them.
Share of consumers purchasing selected types of wedding dresses in the United Kingdom (UK) in 2023, by generation
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Bridebook. (May 13, 2024). Share of consumers purchasing selected types of wedding dresses in the United Kingdom (UK) in 2023, by generation [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1468612/wedding-dress-purchase-type-and-destination-uk/
Bridebook. "Share of consumers purchasing selected types of wedding dresses in the United Kingdom (UK) in 2023, by generation." Chart. May 13, 2024. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1468612/wedding-dress-purchase-type-and-destination-uk/
Bridebook. (2024). Share of consumers purchasing selected types of wedding dresses in the United Kingdom (UK) in 2023, by generation. Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1468612/wedding-dress-purchase-type-and-destination-uk/
Bridebook. "Share of Consumers Purchasing Selected Types of Wedding Dresses in The United Kingdom (Uk) in 2023, by Generation." Statista, Statista Inc., 13 May 2024, https://www.statista.com/statistics/1468612/wedding-dress-purchase-type-and-destination-uk/
Bridebook, Share of consumers purchasing selected types of wedding dresses in the United Kingdom (UK) in 2023, by generation Statista, https://www.statista.com/statistics/1468612/wedding-dress-purchase-type-and-destination-uk/ (last visited January 08, 2025)
Share of consumers purchasing selected types of wedding dresses in the United Kingdom (UK) in 2023, by generation [Graph], Bridebook, May 13, 2024. [Online]. Available: https://www.statista.com/statistics/1468612/wedding-dress-purchase-type-and-destination-uk/
