According to a survey conducted across 26 countries in 2023, around 65 percent of respondents stated that they used YouTube to watch South Korean animations from abroad. Another very common online platform used to do so was Netflix at about 60 percent.
Leading online and mobile platforms used to watch South Korean animations worldwide as of November 2023
people who have consumed K-content on online or mobile platforms
Method of interview
Online panel
Supplementary notes
The following 26 countries were surveyed: China, Japan, Taiwan, Thailand, Malaysia, Indonesia, India, Vietnam, Kazakhstan, Australia, the United States, Canada, Mexico, Brazil, Argentina, the United Kingdom, France, Italy, Spain, Germany, Russia, Turkey, the United Arab Emirates, Saudi Arabia, Egypt, and South Africa.Â
Original question: "Please choose online or mobile platforms that you usually use to consume Korean cultural content. Exclude edited short videos."Â
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Korean Foundation for International Cultural Exchange. (April 2, 2024). Leading online and mobile platforms used to watch South Korean animations worldwide as of November 2023 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1468561/south-korea-animation-access-channels-used-abroad/
Korean Foundation for International Cultural Exchange. "Leading online and mobile platforms used to watch South Korean animations worldwide as of November 2023." Chart. April 2, 2024. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1468561/south-korea-animation-access-channels-used-abroad/
Korean Foundation for International Cultural Exchange. (2024). Leading online and mobile platforms used to watch South Korean animations worldwide as of November 2023. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1468561/south-korea-animation-access-channels-used-abroad/
Korean Foundation for International Cultural Exchange. "Leading Online and Mobile Platforms Used to Watch South Korean Animations Worldwide as of November 2023." Statista, Statista Inc., 2 Apr 2024, https://www.statista.com/statistics/1468561/south-korea-animation-access-channels-used-abroad/
Korean Foundation for International Cultural Exchange, Leading online and mobile platforms used to watch South Korean animations worldwide as of November 2023 Statista, https://www.statista.com/statistics/1468561/south-korea-animation-access-channels-used-abroad/ (last visited November 22, 2024)
Leading online and mobile platforms used to watch South Korean animations worldwide as of November 2023 [Graph], Korean Foundation for International Cultural Exchange, April 2, 2024. [Online]. Available: https://www.statista.com/statistics/1468561/south-korea-animation-access-channels-used-abroad/