In 2024, Amazon was expected to generate roughly 53 billion U.S. dollars in retail media ad revenue, which would be an increase of 16 percent on its 2023 result. Alibaba, on the other hand, expected a growth rate of 1.4 percent year on year, which would put the Chinese platform at 42 billion dollars in retail media ad revenue in the same year.
Key data on retail media advertising revenue of Amazon and Alibaba worldwide in 2024
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Branding in Asia Magazine. (October 20, 2023). Key data on retail media advertising revenue of Amazon and Alibaba worldwide in 2024 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1467524/retail-media-players-worldwide/
Branding in Asia Magazine. "Key data on retail media advertising revenue of Amazon and Alibaba worldwide in 2024." Chart. October 20, 2023. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1467524/retail-media-players-worldwide/
Branding in Asia Magazine. (2023). Key data on retail media advertising revenue of Amazon and Alibaba worldwide in 2024. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1467524/retail-media-players-worldwide/
Branding in Asia Magazine. "Key Data on Retail Media Advertising Revenue of Amazon and Alibaba Worldwide in 2024." Statista, Statista Inc., 20 Oct 2023, https://www.statista.com/statistics/1467524/retail-media-players-worldwide/
Branding in Asia Magazine, Key data on retail media advertising revenue of Amazon and Alibaba worldwide in 2024 Statista, https://www.statista.com/statistics/1467524/retail-media-players-worldwide/ (last visited November 22, 2024)
Key data on retail media advertising revenue of Amazon and Alibaba worldwide in 2024 [Graph], Branding in Asia Magazine, October 20, 2023. [Online]. Available: https://www.statista.com/statistics/1467524/retail-media-players-worldwide/