In 2024, Mercedes-Benz was perceived as the most sustainable German brand worldwide, with a sustainability perception value of 13.7 billion euros. Out of the top 10 brands shown, five were automobile manufacturers. According to the source, the metric indicates how sustainable consumers perceive a brand to be and how much of its brand value is dependent on maintaining a reputation for acting sustainably.
Leading German brands worldwide in 2024, by sustainability perception value
(in billion euros)
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Brand Finance. (June 1, 2024). Leading German brands worldwide in 2024, by sustainability perception value (in billion euros) [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1467460/german-brands-sustainability-perception/
Brand Finance. "Leading German brands worldwide in 2024, by sustainability perception value (in billion euros)." Chart. June 1, 2024. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1467460/german-brands-sustainability-perception/
Brand Finance. (2024). Leading German brands worldwide in 2024, by sustainability perception value (in billion euros). Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1467460/german-brands-sustainability-perception/
Brand Finance. "Leading German Brands Worldwide in 2024, by Sustainability Perception Value (in Billion Euros)." Statista, Statista Inc., 1 Jun 2024, https://www.statista.com/statistics/1467460/german-brands-sustainability-perception/
Brand Finance, Leading German brands worldwide in 2024, by sustainability perception value (in billion euros) Statista, https://www.statista.com/statistics/1467460/german-brands-sustainability-perception/ (last visited November 22, 2024)
Leading German brands worldwide in 2024, by sustainability perception value (in billion euros) [Graph], Brand Finance, June 1, 2024. [Online]. Available: https://www.statista.com/statistics/1467460/german-brands-sustainability-perception/