In March 2024, Nike recorded a gross merchandise value (GMV) of over 971 million yuan on Alibaba's platforms, the highest among sportswear brands. Sportswear's monthly online sales usually hit the highest value of the year in November because of the Singles' Day sales.
Monthly gross merchandise value of selected foreign sportswear brands on Alibaba's e-commerce platforms in China from July 2023 to March 2024
(in million yuan)
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Snowball Finance. (April 23, 2024). Monthly gross merchandise value of selected foreign sportswear brands on Alibaba's e-commerce platforms in China from July 2023 to March 2024 (in million yuan) [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1467008/china-alibaba-foreign-sportswear-brand-monthly-gmv/
Snowball Finance. "Monthly gross merchandise value of selected foreign sportswear brands on Alibaba's e-commerce platforms in China from July 2023 to March 2024 (in million yuan)." Chart. April 23, 2024. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1467008/china-alibaba-foreign-sportswear-brand-monthly-gmv/
Snowball Finance. (2024). Monthly gross merchandise value of selected foreign sportswear brands on Alibaba's e-commerce platforms in China from July 2023 to March 2024 (in million yuan). Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1467008/china-alibaba-foreign-sportswear-brand-monthly-gmv/
Snowball Finance. "Monthly Gross Merchandise Value of Selected Foreign Sportswear Brands on Alibaba's E-commerce Platforms in China from July 2023 to March 2024 (in Million Yuan)." Statista, Statista Inc., 23 Apr 2024, https://www.statista.com/statistics/1467008/china-alibaba-foreign-sportswear-brand-monthly-gmv/
Snowball Finance, Monthly gross merchandise value of selected foreign sportswear brands on Alibaba's e-commerce platforms in China from July 2023 to March 2024 (in million yuan) Statista, https://www.statista.com/statistics/1467008/china-alibaba-foreign-sportswear-brand-monthly-gmv/ (last visited December 30, 2024)
Monthly gross merchandise value of selected foreign sportswear brands on Alibaba's e-commerce platforms in China from July 2023 to March 2024 (in million yuan) [Graph], Snowball Finance, April 23, 2024. [Online]. Available: https://www.statista.com/statistics/1467008/china-alibaba-foreign-sportswear-brand-monthly-gmv/