UK online dating service paying users 2017-2028
As of March 2024, there were 2.4 million paying online dating service users in the United Kingdom (UK) and 8.9 million non-paying users. By 2028, it is estimated that there will be 2.6 million paying users of online dating sites and apps in the UK. Tinder, Match, and eHarmony are the most well-known dating services in the country.