In 2023, OTT video apps such as Netflix, Disney+, and the Chinese iQiYi generated over eight billion U.S. dollars in global consumer spending. In the same year, dating apps were the second highest grossing category for app users worldwide, recording a spending of approximately 5.7 billion U.S. dollars. Short video apps, which rely on in-app purchases from consumers, generated 4.3 billion U.S. dollars.
Leading app categories based on mobile apps consumer spending in 2023
(in million U.S. dollars)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Data.ai. (January 10, 2024). Leading app categories based on mobile apps consumer spending in 2023 (in million U.S. dollars) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1466886/global-mobile-app-spend-consumer-by-category/
Data.ai. "Leading app categories based on mobile apps consumer spending in 2023 (in million U.S. dollars)." Chart. January 10, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1466886/global-mobile-app-spend-consumer-by-category/
Data.ai. (2024). Leading app categories based on mobile apps consumer spending in 2023 (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1466886/global-mobile-app-spend-consumer-by-category/
Data.ai. "Leading App Categories Based on Mobile Apps Consumer Spending in 2023 (in Million U.S. Dollars)." Statista, Statista Inc., 10 Jan 2024, https://www.statista.com/statistics/1466886/global-mobile-app-spend-consumer-by-category/
Data.ai, Leading app categories based on mobile apps consumer spending in 2023 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1466886/global-mobile-app-spend-consumer-by-category/ (last visited December 22, 2024)
Leading app categories based on mobile apps consumer spending in 2023 (in million U.S. dollars) [Graph], Data.ai, January 10, 2024. [Online]. Available: https://www.statista.com/statistics/1466886/global-mobile-app-spend-consumer-by-category/
