In 2023, CAMEL was the most popular outdoor athletic apparel brand on China's e-commerce platform Tmall, accounting for 7.3 percent of the platform's total athletic apparel sales value. FILA followed with a market share of 6.3 percent. Nike, the sportswear giant, ranked only seventh on this list.
Market share of leading outdoor athletic clothing brands on China's e-commerce platform Tmall in 2023
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Eastmoney.com, & Guosen Securities. (April 19, 2024). Market share of leading outdoor athletic clothing brands on China's e-commerce platform Tmall in 2023 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1466169/china-leading-athletic-apparel-brands-on-tmall/
Eastmoney.com, und Guosen Securities. "Market share of leading outdoor athletic clothing brands on China's e-commerce platform Tmall in 2023." Chart. April 19, 2024. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1466169/china-leading-athletic-apparel-brands-on-tmall/
Eastmoney.com, Guosen Securities. (2024). Market share of leading outdoor athletic clothing brands on China's e-commerce platform Tmall in 2023. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1466169/china-leading-athletic-apparel-brands-on-tmall/
Eastmoney.com, and Guosen Securities. "Market Share of Leading Outdoor Athletic Clothing Brands on China's E-commerce Platform Tmall in 2023." Statista, Statista Inc., 19 Apr 2024, https://www.statista.com/statistics/1466169/china-leading-athletic-apparel-brands-on-tmall/
Eastmoney.com & Guosen Securities, Market share of leading outdoor athletic clothing brands on China's e-commerce platform Tmall in 2023 Statista, https://www.statista.com/statistics/1466169/china-leading-athletic-apparel-brands-on-tmall/ (last visited December 23, 2024)
Market share of leading outdoor athletic clothing brands on China's e-commerce platform Tmall in 2023 [Graph], Eastmoney.com, & Guosen Securities, April 19, 2024. [Online]. Available: https://www.statista.com/statistics/1466169/china-leading-athletic-apparel-brands-on-tmall/
