During a global survey, consumers were informed that online advertising they saw on their devices per month generates the same amount of carbon dioxide emissions as a light bulb continuously burning for 10 days. Over 60 percent said it was more or significantly more than they had thought. On the other hand, 21 percent said it was less or significantly less than they had thought.
Reactions of internet users to the amount of carbon emissions generated by online advertising worldwide as of November 2023
The survey was carried out among internet users from the following countries: Australia, Brazil, Canada, China, France, Germany, India, Indonesia, Poland, South Africa, Spain, the United Kingdom, the United States, and Vietnam.
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MarketingCharts. (May 10, 2024). Reactions of internet users to the amount of carbon emissions generated by online advertising worldwide as of November 2023 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1466027/consumer-online-advertising-emissions/
MarketingCharts. "Reactions of internet users to the amount of carbon emissions generated by online advertising worldwide as of November 2023." Chart. May 10, 2024. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1466027/consumer-online-advertising-emissions/
MarketingCharts. (2024). Reactions of internet users to the amount of carbon emissions generated by online advertising worldwide as of November 2023. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1466027/consumer-online-advertising-emissions/
MarketingCharts. "Reactions of Internet Users to The Amount of Carbon Emissions Generated by Online Advertising Worldwide as of November 2023." Statista, Statista Inc., 10 May 2024, https://www.statista.com/statistics/1466027/consumer-online-advertising-emissions/
MarketingCharts, Reactions of internet users to the amount of carbon emissions generated by online advertising worldwide as of November 2023 Statista, https://www.statista.com/statistics/1466027/consumer-online-advertising-emissions/ (last visited November 22, 2024)
Reactions of internet users to the amount of carbon emissions generated by online advertising worldwide as of November 2023 [Graph], MarketingCharts, May 10, 2024. [Online]. Available: https://www.statista.com/statistics/1466027/consumer-online-advertising-emissions/
