The leading reason for buying secondhand brand-name goods in Japan was that the luxury goods were purchasable at a lower price point, according to a survey conducted in February 2024. The chance to acquire rare items followed as the second most named reason, with 30.1 percent of respondents who were interested in buying secondhand luxury goods.
Leading reasons for being interested in secondhand brand-name goods in Japan as of February 2024
respondents who have bought brand goods and are interested in buying used branded goods
Method of interview
Online survey
Supplementary notes
Original question: "What is your reason?"
The question was asked to respondents who stated in a previous question that they would like to buy second-hand brand-name goods. Figures represent the five most chosen answers.
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PR Times, & BuySell Technologies. (March 26, 2024). Leading reasons for being interested in secondhand brand-name goods in Japan as of February 2024 [Graph]. In Statista. Retrieved November 05, 2024, from https://www.statista.com/statistics/1465249/japan-reason-buy-used-branded-goods/
PR Times, und BuySell Technologies. "Leading reasons for being interested in secondhand brand-name goods in Japan as of February 2024." Chart. March 26, 2024. Statista. Accessed November 05, 2024. https://www.statista.com/statistics/1465249/japan-reason-buy-used-branded-goods/
PR Times, BuySell Technologies. (2024). Leading reasons for being interested in secondhand brand-name goods in Japan as of February 2024. Statista. Statista Inc.. Accessed: November 05, 2024. https://www.statista.com/statistics/1465249/japan-reason-buy-used-branded-goods/
PR Times, and BuySell Technologies. "Leading Reasons for Being Interested in Secondhand Brand-name Goods in Japan as of February 2024." Statista, Statista Inc., 26 Mar 2024, https://www.statista.com/statistics/1465249/japan-reason-buy-used-branded-goods/
PR Times & BuySell Technologies, Leading reasons for being interested in secondhand brand-name goods in Japan as of February 2024 Statista, https://www.statista.com/statistics/1465249/japan-reason-buy-used-branded-goods/ (last visited November 05, 2024)
Leading reasons for being interested in secondhand brand-name goods in Japan as of February 2024 [Graph], PR Times, & BuySell Technologies, March 26, 2024. [Online]. Available: https://www.statista.com/statistics/1465249/japan-reason-buy-used-branded-goods/