According to a survey on beauty trends conducted in Indonesia in 2023, more than half of consumers found out about skincare products from social media and social media advertisements. By way of comparison, 24 percent of consumers discovered skincare products through TV advertisements.
Sources of skincare awareness in Indonesia as of November 2023
Characteristic
Share of respondents
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JakPat. (December 27, 2023). Sources of skincare awareness in Indonesia as of November 2023 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1464950/indonesia-skincare-awareness-sources/
JakPat. "Sources of skincare awareness in Indonesia as of November 2023." Chart. December 27, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1464950/indonesia-skincare-awareness-sources/
JakPat. (2023). Sources of skincare awareness in Indonesia as of November 2023. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1464950/indonesia-skincare-awareness-sources/
JakPat. "Sources of Skincare Awareness in Indonesia as of November 2023." Statista, Statista Inc., 27 Dec 2023, https://www.statista.com/statistics/1464950/indonesia-skincare-awareness-sources/
JakPat, Sources of skincare awareness in Indonesia as of November 2023 Statista, https://www.statista.com/statistics/1464950/indonesia-skincare-awareness-sources/ (last visited July 22, 2024)
Sources of skincare awareness in Indonesia as of November 2023 [Graph], JakPat, December 27, 2023. [Online]. Available: https://www.statista.com/statistics/1464950/indonesia-skincare-awareness-sources/