An online survey conducted in December 2023 revealed that 58 percent of respondents across six countries in Latin America would prefer a bank that contributes to society, given prior access to this information. Additionally, 27 percent indicated they might consider sustainable options if available, contingent on prices and fees, while six percent expressed indifference toward their bank's investment strategies. Conversely, only 10 percent stated they would close their accounts upon discovering their bank was investing in stocks contradicting their values.
Share of bank customers who would prefer a bank that invests in social and environmental actions in Latin America in 2023
Characteristic
Share of respondents
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
The question was phrased by the source as follows: ''Would you give preference to a bank that invests in social and environmental actions?''
The survey was conducted through an online panel with respondents from the following countries in Latin America: Argentina (400), Brazil (816), Chile (411), Colombia (403), Mexico (806), Peru (397).
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Sherlock Communications. (February 7, 2024). Share of bank customers who would prefer a bank that invests in social and environmental actions in Latin America in 2023 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1464856/customer-interest-green-banking-latin-america/
Sherlock Communications. "Share of bank customers who would prefer a bank that invests in social and environmental actions in Latin America in 2023." Chart. February 7, 2024. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1464856/customer-interest-green-banking-latin-america/
Sherlock Communications. (2024). Share of bank customers who would prefer a bank that invests in social and environmental actions in Latin America in 2023. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1464856/customer-interest-green-banking-latin-america/
Sherlock Communications. "Share of Bank Customers Who Would Prefer a Bank That Invests in Social and Environmental Actions in Latin America in 2023." Statista, Statista Inc., 7 Feb 2024, https://www.statista.com/statistics/1464856/customer-interest-green-banking-latin-america/
Sherlock Communications, Share of bank customers who would prefer a bank that invests in social and environmental actions in Latin America in 2023 Statista, https://www.statista.com/statistics/1464856/customer-interest-green-banking-latin-america/ (last visited July 22, 2024)
Share of bank customers who would prefer a bank that invests in social and environmental actions in Latin America in 2023 [Graph], Sherlock Communications, February 7, 2024. [Online]. Available: https://www.statista.com/statistics/1464856/customer-interest-green-banking-latin-america/
