According to a survey by Infocus Mekong conducted in January 2024, 63 percent of urban respondents and 73 percent of rural respondents in Vietnam agreed that they were using cheaper retail outlets to shop during 2023. Meanwhile, around 56 percent of urban respondents and 63 percent of rural respondents reported less frequent shopping in that year.
Leading shopping behavior changes among consumers in Vietnam in 2023, by urbanization
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Infocus Mekong. (April 24, 2024). Leading shopping behavior changes among consumers in Vietnam in 2023, by urbanization [Graph]. In Statista. Retrieved October 02, 2024, from https://www.statista.com/statistics/1464820/vietnam-shopping-behavior-trends-by-urbanization/
Infocus Mekong. "Leading shopping behavior changes among consumers in Vietnam in 2023, by urbanization." Chart. April 24, 2024. Statista. Accessed October 02, 2024. https://www.statista.com/statistics/1464820/vietnam-shopping-behavior-trends-by-urbanization/
Infocus Mekong. (2024). Leading shopping behavior changes among consumers in Vietnam in 2023, by urbanization. Statista. Statista Inc.. Accessed: October 02, 2024. https://www.statista.com/statistics/1464820/vietnam-shopping-behavior-trends-by-urbanization/
Infocus Mekong. "Leading Shopping Behavior Changes among Consumers in Vietnam in 2023, by Urbanization." Statista, Statista Inc., 24 Apr 2024, https://www.statista.com/statistics/1464820/vietnam-shopping-behavior-trends-by-urbanization/
Infocus Mekong, Leading shopping behavior changes among consumers in Vietnam in 2023, by urbanization Statista, https://www.statista.com/statistics/1464820/vietnam-shopping-behavior-trends-by-urbanization/ (last visited October 02, 2024)
Leading shopping behavior changes among consumers in Vietnam in 2023, by urbanization [Graph], Infocus Mekong, April 24, 2024. [Online]. Available: https://www.statista.com/statistics/1464820/vietnam-shopping-behavior-trends-by-urbanization/