According to a survey by Infocus Mekong conducted in January 2024, 67 percent of southern and 57 percent of northern respondents in Vietnam said that they postponed purchasing big ticket items in 2023. Meanwhile, around 66 percent of respondents from each region reported using cheaper retail outlets to shop in that year.
Leading shopping behavior changes among consumers in Vietnam in 2023, by region
Characteristic
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North
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Infocus Mekong. (April 24, 2024). Leading shopping behavior changes among consumers in Vietnam in 2023, by region [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1464819/vietnam-shopping-behavior-trends-by-region/
Infocus Mekong. "Leading shopping behavior changes among consumers in Vietnam in 2023, by region." Chart. April 24, 2024. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1464819/vietnam-shopping-behavior-trends-by-region/
Infocus Mekong. (2024). Leading shopping behavior changes among consumers in Vietnam in 2023, by region. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1464819/vietnam-shopping-behavior-trends-by-region/
Infocus Mekong. "Leading Shopping Behavior Changes among Consumers in Vietnam in 2023, by Region." Statista, Statista Inc., 24 Apr 2024, https://www.statista.com/statistics/1464819/vietnam-shopping-behavior-trends-by-region/
Infocus Mekong, Leading shopping behavior changes among consumers in Vietnam in 2023, by region Statista, https://www.statista.com/statistics/1464819/vietnam-shopping-behavior-trends-by-region/ (last visited August 25, 2024)
Leading shopping behavior changes among consumers in Vietnam in 2023, by region [Graph], Infocus Mekong, April 24, 2024. [Online]. Available: https://www.statista.com/statistics/1464819/vietnam-shopping-behavior-trends-by-region/