Across all generations of consumers in the United States in 2023, there was a higher percentage who stated that they didn't follow fashion trends at all than the percentage who followed trends very closely. The age group most likely to follow fashion trends was the youngest, those aged between 18 and 29 years.
How closely consumers pay attention to recent fashion trends in the United States, by age in 2023
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YouGov. (November 20, 2023). How closely consumers pay attention to recent fashion trends in the United States, by age in 2023 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1464441/us-fashion-trend-interest-by-age/
YouGov. "How closely consumers pay attention to recent fashion trends in the United States, by age in 2023." Chart. November 20, 2023. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1464441/us-fashion-trend-interest-by-age/
YouGov. (2023). How closely consumers pay attention to recent fashion trends in the United States, by age in 2023. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1464441/us-fashion-trend-interest-by-age/
YouGov. "How Closely Consumers Pay Attention to Recent Fashion Trends in The United States, by Age in 2023." Statista, Statista Inc., 20 Nov 2023, https://www.statista.com/statistics/1464441/us-fashion-trend-interest-by-age/
YouGov, How closely consumers pay attention to recent fashion trends in the United States, by age in 2023 Statista, https://www.statista.com/statistics/1464441/us-fashion-trend-interest-by-age/ (last visited December 23, 2024)
How closely consumers pay attention to recent fashion trends in the United States, by age in 2023 [Graph], YouGov, November 20, 2023. [Online]. Available: https://www.statista.com/statistics/1464441/us-fashion-trend-interest-by-age/