In 2023, Deutsche Telekom was the most valuable German brand, with a brand value of roughly 32.82 billion euros. Volkswagen and BMW Group followed the telecom giant with brand values of 27.8 and 23 billion euros, respectively.
Leading German brands in 2023, by brand value
(in billion euros)
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European Brand Institute. (October 11, 2023). Leading German brands in 2023, by brand value (in billion euros) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1464031/most-valuable-brands-germany-brand-value/
European Brand Institute. "Leading German brands in 2023, by brand value (in billion euros)." Chart. October 11, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1464031/most-valuable-brands-germany-brand-value/
European Brand Institute. (2023). Leading German brands in 2023, by brand value (in billion euros). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1464031/most-valuable-brands-germany-brand-value/
European Brand Institute. "Leading German Brands in 2023, by Brand Value (in Billion Euros)." Statista, Statista Inc., 11 Oct 2023, https://www.statista.com/statistics/1464031/most-valuable-brands-germany-brand-value/
European Brand Institute, Leading German brands in 2023, by brand value (in billion euros) Statista, https://www.statista.com/statistics/1464031/most-valuable-brands-germany-brand-value/ (last visited July 22, 2024)
Leading German brands in 2023, by brand value (in billion euros) [Graph], European Brand Institute, October 11, 2023. [Online]. Available: https://www.statista.com/statistics/1464031/most-valuable-brands-germany-brand-value/