According to a 2023 survey conducted in Australia regarding fashion purchasing, around 74 percent of respondents indicated they were willing to pay more for Australian-made fashion. Of this 74 percent, 37.5 percent of respondents indicated they would be willing to pay one to 10 percent more for Australian-made fashion items. Nonetheless, around 26 percent of those surveyed said they were unwilling to pay more for fashion items made in Australia.
Share of consumers willing to pay more for Australian-made clothing products compared to regular products in Australia in 2023
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Afterpay. (June 3, 2023). Share of consumers willing to pay more for Australian-made clothing products compared to regular products in Australia in 2023 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1463985/australia-consumer-willingness-to-pay-more-for-australian-made-fashion/
Afterpay. "Share of consumers willing to pay more for Australian-made clothing products compared to regular products in Australia in 2023." Chart. June 3, 2023. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1463985/australia-consumer-willingness-to-pay-more-for-australian-made-fashion/
Afterpay. (2023). Share of consumers willing to pay more for Australian-made clothing products compared to regular products in Australia in 2023. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1463985/australia-consumer-willingness-to-pay-more-for-australian-made-fashion/
Afterpay. "Share of Consumers Willing to Pay More for Australian-made Clothing Products Compared to Regular Products in Australia in 2023." Statista, Statista Inc., 3 Jun 2023, https://www.statista.com/statistics/1463985/australia-consumer-willingness-to-pay-more-for-australian-made-fashion/
Afterpay, Share of consumers willing to pay more for Australian-made clothing products compared to regular products in Australia in 2023 Statista, https://www.statista.com/statistics/1463985/australia-consumer-willingness-to-pay-more-for-australian-made-fashion/ (last visited August 24, 2024)
Share of consumers willing to pay more for Australian-made clothing products compared to regular products in Australia in 2023 [Graph], Afterpay, June 3, 2023. [Online]. Available: https://www.statista.com/statistics/1463985/australia-consumer-willingness-to-pay-more-for-australian-made-fashion/