During a 2022 survey, sports industry leaders from across the globe were asked about their opinion on how successful sports organizations were at using fan data. According to the results, over 40 percent of respondents reported that organizations were not successful at monetizing fan data.
Opinion on how successful sports organizations are at using fan data according to industry experts worldwide as of November 2022
Characteristic
Not successful
Moderately successful
Successful
Very successful
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PwC. (February 3, 2023). Opinion on how successful sports organizations are at using fan data according to industry experts worldwide as of November 2022 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1463860/opinion-sports-organizations-using-fan-data/
PwC. "Opinion on how successful sports organizations are at using fan data according to industry experts worldwide as of November 2022." Chart. February 3, 2023. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1463860/opinion-sports-organizations-using-fan-data/
PwC. (2023). Opinion on how successful sports organizations are at using fan data according to industry experts worldwide as of November 2022. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1463860/opinion-sports-organizations-using-fan-data/
PwC. "Opinion on How Successful Sports Organizations Are at Using Fan Data According to Industry Experts Worldwide as of November 2022." Statista, Statista Inc., 3 Feb 2023, https://www.statista.com/statistics/1463860/opinion-sports-organizations-using-fan-data/
PwC, Opinion on how successful sports organizations are at using fan data according to industry experts worldwide as of November 2022 Statista, https://www.statista.com/statistics/1463860/opinion-sports-organizations-using-fan-data/ (last visited November 22, 2024)
Opinion on how successful sports organizations are at using fan data according to industry experts worldwide as of November 2022 [Graph], PwC, February 3, 2023. [Online]. Available: https://www.statista.com/statistics/1463860/opinion-sports-organizations-using-fan-data/
