Change in television consumption India 2021-2024

Published by
Tanushree Basuroy,
Apr 26, 2024

In 2024, a survey revealed that television viewers in India chose to watch less of live TV and consume more on-demand content compared to 2021. However, the share of respondents that watched live TV was still more than on-demand viewers. The share of committed viewers who watched over six hours of live TV a week reduced to 40 percent in 2024.

Change in television viewing behavior in India between 2021 and 2024

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

In cooperation with
Release date

April 2024

Region

India

Survey time period

January 2024

Number of respondents

3,500 respondents

Age group

18 years and older

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Television in Russia "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Television in Russia

Overview

7

Channels

5

Pay TV

4

IPTV

5

TV advertising

5

Consumer behavior

6

Further Content: You might find this interesting as well

Topics

Television consumption in HungaryRadio industry in HungaryNews consumption in HungaryVideo on demand in HungaryVideo games in Hungary
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.