According to a survey conducted in South Korea in 2023, around 64 percent of respondents stated that they had chosen to stay with free YouTube services to stream or download music on the basis that it was free or heavily discounted. While this was the most important reason by far, other commonly mentioned features included the wide array of music available as well as the UI design.
Reasons for streaming music for free on YouTube in South Korea as of July 2023
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Korea Creative Content Agency. (November 8, 2023). Reasons for streaming music for free on YouTube in South Korea as of July 2023 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1463210/south-korea-youtube-music-streaming-reasons/
Korea Creative Content Agency. "Reasons for streaming music for free on YouTube in South Korea as of July 2023." Chart. November 8, 2023. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1463210/south-korea-youtube-music-streaming-reasons/
Korea Creative Content Agency. (2023). Reasons for streaming music for free on YouTube in South Korea as of July 2023. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1463210/south-korea-youtube-music-streaming-reasons/
Korea Creative Content Agency. "Reasons for Streaming Music for Free on Youtube in South Korea as of July 2023." Statista, Statista Inc., 8 Nov 2023, https://www.statista.com/statistics/1463210/south-korea-youtube-music-streaming-reasons/
Korea Creative Content Agency, Reasons for streaming music for free on YouTube in South Korea as of July 2023 Statista, https://www.statista.com/statistics/1463210/south-korea-youtube-music-streaming-reasons/ (last visited August 24, 2024)
Reasons for streaming music for free on YouTube in South Korea as of July 2023 [Graph], Korea Creative Content Agency, November 8, 2023. [Online]. Available: https://www.statista.com/statistics/1463210/south-korea-youtube-music-streaming-reasons/