Beauty and wellness e-commerce consumers in Norway 2020-2023, by gender

Published by Statista Research Department, Apr 29, 2024

More women purchase beauty and wellness products online in Norway than men. In 2023, around 44 percent of women bought these items via the internet. In comparison, only 15 percent of men did the same. However, the share of shoppers of both genders has increased since 2020, when approximately 30 percent of women and seven percent of men purchased beauty online.

Share of online beauty and wellness shoppers in Norway from 2020 to 2023, by gender

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Release date

April 2024

Region

Norway

Survey time period

2020 to 2023

Supplementary notes

The date of release is the date of access.

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Statistics on " Beauty and personal care e-commerce in the Nordics "

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Overview

5

Sweden

8

Norway

7

Denmark

6

Finland

7

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Topics

Beauty and personal care e-commerce in the NordicsBeauty and personal care e-commerce in the United StatesBeauty and personal care e-commerce in EuropeBeauty and personal care e-commerce worldwideBeauty and personal care e-commerce in Latin America
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