More women purchase beauty and wellness products online in Norway than men. In 2023, around 44 percent of women bought these items via the internet. In comparison, only 15 percent of men did the same. However, the share of shoppers of both genders has increased since 2020, when approximately 30 percent of women and seven percent of men purchased beauty online.
Share of online beauty and wellness shoppers in Norway from 2020 to 2023, by gender
Characteristic
Women
Men
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Statistics Norway. (April 23, 2024). Share of online beauty and wellness shoppers in Norway from 2020 to 2023, by gender [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1463184/norway-online-beauty-shoppers-gender/
Statistics Norway. "Share of online beauty and wellness shoppers in Norway from 2020 to 2023, by gender." Chart. April 23, 2024. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1463184/norway-online-beauty-shoppers-gender/
Statistics Norway. (2024). Share of online beauty and wellness shoppers in Norway from 2020 to 2023, by gender. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1463184/norway-online-beauty-shoppers-gender/
Statistics Norway. "Share of Online Beauty and Wellness Shoppers in Norway from 2020 to 2023, by Gender." Statista, Statista Inc., 23 Apr 2024, https://www.statista.com/statistics/1463184/norway-online-beauty-shoppers-gender/
Statistics Norway, Share of online beauty and wellness shoppers in Norway from 2020 to 2023, by gender Statista, https://www.statista.com/statistics/1463184/norway-online-beauty-shoppers-gender/ (last visited July 22, 2024)
Share of online beauty and wellness shoppers in Norway from 2020 to 2023, by gender [Graph], Statistics Norway, April 23, 2024. [Online]. Available: https://www.statista.com/statistics/1463184/norway-online-beauty-shoppers-gender/