Beauty and wellness online shoppers in Finland 2020-2023

Published by
L. Yltävä,
Apr 23, 2024

Since 2020, the share of consumers who purchase beauty and wellness-related products online in Finland has increased steadily. In 2020, approximately 11 percent of shoppers reported purchasing these items through the internet within the past three months. According to national statistics, the share of online beauty shoppers increased to roughly 16 percent in 2023.   

Share of beauty and wellness online shoppers in Finland from 2020 to 2023

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Release date

April 2024

Region

Finland

Survey time period

2023

Age group

16-89 years

Special properties

online purchases within the last three months

Supplementary notes

The date of release is the date of access.

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Statistics on " Beauty and personal care e-commerce in the Nordics "

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Other statistics that may interest you Beauty and personal care e-commerce in the Nordics

Overview

5

Sweden

8

Norway

7

Denmark

6

Finland

7

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Topics

Beauty and personal care e-commerce in the NordicsBeauty and personal care e-commerce in the United StatesBeauty and personal care e-commerce in EuropeBeauty and personal care e-commerce worldwideBeauty and personal care e-commerce in Latin America
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