In 2023, Mindshare/ New York – run by Mindshare Worldwide – topped the list of the most effective advertising agencies in the United States and Canada, scoring 188.6 points in the presented effectiveness ranking. Starcom/ Chicago and EssenceMediacom/ New York followed with 98.8 and 97.1 points, respectively.
Most effective media agencies in the United States and Canada in 2023
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Agency network
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The source provides the following information about the methodology: "The WARC Effective 100 is a ranking of the world’s most awarded campaigns and companies for effectiveness. It compiles the results of award shows that ran the year prior to its publication (e.g. the 2023 rankings reflect the results of award shows that ran in 2022)." The source defines North America as being constituted by the United States and Canada.
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WARC. (March 11, 2024). Most effective media agencies in the United States and Canada in 2023 (index score) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1462992/top-media-agencies-us-canada/
WARC. "Most effective media agencies in the United States and Canada in 2023 (index score)." Chart. March 11, 2024. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1462992/top-media-agencies-us-canada/
WARC. (2024). Most effective media agencies in the United States and Canada in 2023 (index score). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1462992/top-media-agencies-us-canada/
WARC. "Most Effective Media Agencies in The United States and Canada in 2023 (Index Score)." Statista, Statista Inc., 11 Mar 2024, https://www.statista.com/statistics/1462992/top-media-agencies-us-canada/
WARC, Most effective media agencies in the United States and Canada in 2023 (index score) Statista, https://www.statista.com/statistics/1462992/top-media-agencies-us-canada/ (last visited August 24, 2024)
Most effective media agencies in the United States and Canada in 2023 (index score) [Graph], WARC, March 11, 2024. [Online]. Available: https://www.statista.com/statistics/1462992/top-media-agencies-us-canada/