Consumers from Generation Z appear particularly concerned about the economy. Over 90 percent of Gen Z consumers are worried about their personal financial situations and nearly half (40 percent) of them are taking action to keep up with inflation.
Share of Gen Z consumers who are concerned about finances and have changed their spending habits in 2023
Characteristic
Share of respondents
Not concerned and have not changed spending behavior
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PwC. (March 6, 2023). Share of Gen Z consumers who are concerned about finances and have changed their spending habits in 2023 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1462988/gen-z-consumer-concerns-and-spending-behavior/
PwC. "Share of Gen Z consumers who are concerned about finances and have changed their spending habits in 2023." Chart. March 6, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1462988/gen-z-consumer-concerns-and-spending-behavior/
PwC. (2023). Share of Gen Z consumers who are concerned about finances and have changed their spending habits in 2023. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1462988/gen-z-consumer-concerns-and-spending-behavior/
PwC. "Share of Gen Z Consumers Who Are Concerned about Finances and Have Changed Their Spending Habits in 2023." Statista, Statista Inc., 6 Mar 2023, https://www.statista.com/statistics/1462988/gen-z-consumer-concerns-and-spending-behavior/
PwC, Share of Gen Z consumers who are concerned about finances and have changed their spending habits in 2023 Statista, https://www.statista.com/statistics/1462988/gen-z-consumer-concerns-and-spending-behavior/ (last visited July 22, 2024)
Share of Gen Z consumers who are concerned about finances and have changed their spending habits in 2023 [Graph], PwC, March 6, 2023. [Online]. Available: https://www.statista.com/statistics/1462988/gen-z-consumer-concerns-and-spending-behavior/
