SVoD platforms subscription search global 2024

Between December 2022 and January 2024, "netflix subscription" was the most searched keyword regarding streaming subscription services among users worldwide. The keyword generated a volume of 673 thousand searches in January 2024 alone. Apple TV and Hotstar subscriptions were also among globally available streaming services that users searched information for the most: "apple TV subscription" was searched approximately 110 thousand times from users worldwide in July 2023.

Online searches regarding leading streaming service subscriptions worldwide from December 2022 to January 2024

Characteristic	netflix subscription	hotstar subscription	apple tv subscription	disney plus subscription	amazon prime video subscription	hulu subscription	hbo max subscription	crunchyroll subscription	britbox subscription	amazon music subscription
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Release date

April 2024

More information

Region

Worldwide

Survey time period

December 2022 to January 2024

Special properties

all devices; based on Semrush, trends data

Supplementary notes

Keywords were "netflix + subscription", "amazon prime + subscription", etc.

Citation formats

Other statistics on the topic

Number of Netflix paid subscribers worldwide from 1st quarter 2013 to 3rd quarter 2024 (in millions)

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Quarterly Netflix subscribers count worldwide 2013-2024

Number of Disney Plus subscribers worldwide from 1st quarter 2020 to 3rd quarter 2024 (in millions)

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Quarterly Disney+ subscribers count worldwide 2020-2024

Number of Hulu's paying subscribers in the United States from 1st quarter 2019 to 3rd quarter 2024 (in millions)

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Number of Hulu's paying subscribers in the U.S. 2019-2024, by quarter

Market shares of selected subscription video-on-demand (SVOD) services in the United States in 3rd quarter 2024

TV, Video & Film

Market share of SVOD platforms in the U.S. 2024

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Characteristic	netflix subscription	hotstar subscription	apple tv subscription	disney plus subscription	amazon prime video subscription	hulu subscription	hbo max subscription	crunchyroll subscription	britbox subscription	amazon music subscription
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Characteristic	netflix subscription	hotstar subscription	apple tv subscription	disney plus subscription	amazon prime video subscription	hulu subscription	hbo max subscription	crunchyroll subscription	britbox subscription	amazon music subscription
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