Pages per visits of the most visited beauty websites in Sweden 2024

Published by Statista Research Department, Apr 25, 2024

In March 2024, lyko.com was the most visited beauty and cosmetic website in Sweden. However, it did not have the highest average number of pages viewed among the top ten most visited beauty sites. This title was taken by fragrantica.com. On average, users clicked through 6.17 pages per visit on fragrantica.com. Notino.se and luxplus.se followed with 5.14 and 4.41 pages per visit, respectively. 

Most visited beauty and cosmetics websites in Sweden in March 2024, by pages per visit

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Release date

April 2024

Region

Sweden

Survey time period

March 2024

Supplementary notes

Top ten most visited beauty and cosmetics websites, ranked by pages per visit. According to the source, pages per visit is an engagement metric that calculates the average number of pages viewed by visitors during a single session on a site.

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