Factors influencing investment decision in India 2023

Published by Statista Research Department, Apr 22, 2024
As of a June 2023 survey among Indian Millennials, 40 percent cited low risk, and 37 percent cited ease of investment as key factors influencing their choices. On the other hand, 31 percent of Gen Z respondents highlighted a strong understanding of investment instruments as a crucial factor in their investment decisions.

Factors influencing investment decision in India as of June 2023

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Release date

August 2023

Region

India

Survey time period

June 13 to 19, 2023

Number of respondents

2,004 respondents

Method of interview

Online survey

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