Products ordered on eMAG in the first 30 minutes of Black Friday in Romania 2024
For Black Friday, over 3.2 million products were sold on eMAG in 2024. Over 573,000 products were ordered in the first 30 minutes of the event, compared to 472,000 in 2023. Drinks, groceries, pet shop and cleaning were by far the most popular category, followed by fragrances, cosmetics, and personal care products.