The low prices of UNIQLO fashion was the reason for its popularity as a casual wear brand among Japanese consumers, according to a survey conducted in March 2024. The functionality of the brand's clothing lines followed, named by almost 38 percent of respondents. UNIQLO, owned by the Japanese retailer Fast Retailing, sells various casual and formal wear products. Functional clothing distributed by the brand includes items made from material using “Heattech” and “AIRism” technology.
Leading reasons for liking UNIQLO as a casual wear brand in Japan as of March 2024
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LINE Research. (April 15, 2024). Leading reasons for liking UNIQLO as a casual wear brand in Japan as of March 2024 [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1461553/japan-reason-uniqlo-favorite-fashion-brand/
LINE Research. "Leading reasons for liking UNIQLO as a casual wear brand in Japan as of March 2024." Chart. April 15, 2024. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1461553/japan-reason-uniqlo-favorite-fashion-brand/
LINE Research. (2024). Leading reasons for liking UNIQLO as a casual wear brand in Japan as of March 2024. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1461553/japan-reason-uniqlo-favorite-fashion-brand/
LINE Research. "Leading Reasons for Liking Uniqlo as a Casual Wear Brand in Japan as of March 2024." Statista, Statista Inc., 15 Apr 2024, https://www.statista.com/statistics/1461553/japan-reason-uniqlo-favorite-fashion-brand/
LINE Research, Leading reasons for liking UNIQLO as a casual wear brand in Japan as of March 2024 Statista, https://www.statista.com/statistics/1461553/japan-reason-uniqlo-favorite-fashion-brand/ (last visited November 23, 2024)
Leading reasons for liking UNIQLO as a casual wear brand in Japan as of March 2024 [Graph], LINE Research, April 15, 2024. [Online]. Available: https://www.statista.com/statistics/1461553/japan-reason-uniqlo-favorite-fashion-brand/