Casual games were the leading genre of mobile gaming advertisements in India, accounting for over 32 percent of mobile game advertisers in 2023. Contrariwise, the adventure genre held the smallest share of advertisers. Most mobile game ads in the country were published on Android devices that year.
Distribution of mobile game advertisers in India in 2023, by genre
Characteristic
Share of advertisers
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Business of Apps. (January 18, 2024). Distribution of mobile game advertisers in India in 2023, by genre [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1461530/india-mobile-game-advertisers-by-genre/
Business of Apps. "Distribution of mobile game advertisers in India in 2023, by genre." Chart. January 18, 2024. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1461530/india-mobile-game-advertisers-by-genre/
Business of Apps. (2024). Distribution of mobile game advertisers in India in 2023, by genre. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1461530/india-mobile-game-advertisers-by-genre/
Business of Apps. "Distribution of Mobile Game Advertisers in India in 2023, by Genre." Statista, Statista Inc., 18 Jan 2024, https://www.statista.com/statistics/1461530/india-mobile-game-advertisers-by-genre/
Business of Apps, Distribution of mobile game advertisers in India in 2023, by genre Statista, https://www.statista.com/statistics/1461530/india-mobile-game-advertisers-by-genre/ (last visited July 22, 2024)
Distribution of mobile game advertisers in India in 2023, by genre [Graph], Business of Apps, January 18, 2024. [Online]. Available: https://www.statista.com/statistics/1461530/india-mobile-game-advertisers-by-genre/