When U.S. Gen Z shoppers were asked to identify key qualities that closely or precisely described store brands in 2023, 58 percent of respondents mentioned affordability, 53 percent mentioned value, and 52 percent mentioned reliability.
Key qualities that very much or precisely describe store brands according to Gen Z in the United States in 2023
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
PLMA. (November 6, 2023). Key qualities that very much or precisely describe store brands according to Gen Z in the United States in 2023 [Graph]. In Statista. Retrieved November 20, 2024, from https://www.statista.com/statistics/1461253/us-gen-z-private-label-key-qualities/
PLMA. "Key qualities that very much or precisely describe store brands according to Gen Z in the United States in 2023." Chart. November 6, 2023. Statista. Accessed November 20, 2024. https://www.statista.com/statistics/1461253/us-gen-z-private-label-key-qualities/
PLMA. (2023). Key qualities that very much or precisely describe store brands according to Gen Z in the United States in 2023. Statista. Statista Inc.. Accessed: November 20, 2024. https://www.statista.com/statistics/1461253/us-gen-z-private-label-key-qualities/
PLMA. "Key Qualities That Very Much or Precisely Describe Store Brands According to Gen Z in The United States in 2023." Statista, Statista Inc., 6 Nov 2023, https://www.statista.com/statistics/1461253/us-gen-z-private-label-key-qualities/
PLMA, Key qualities that very much or precisely describe store brands according to Gen Z in the United States in 2023 Statista, https://www.statista.com/statistics/1461253/us-gen-z-private-label-key-qualities/ (last visited November 20, 2024)
Key qualities that very much or precisely describe store brands according to Gen Z in the United States in 2023 [Graph], PLMA, November 6, 2023. [Online]. Available: https://www.statista.com/statistics/1461253/us-gen-z-private-label-key-qualities/
