In the third quarter of 2023, YouTube was the most popular social video platforms for users in the United States, with an estimated viewership of 234 million viewers. Instagram ranked second, with approximately 132 million users engaging with the platform's Reels and posts on a monthly basis. Facebook followed, while TikTok was estimated to have a monthly audience of less than 100 million users in the examined period.
Leading social media and online video platforms in the United States in 2nd quarter 2023, based on monthly users
(in millions)
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Activate. (October 10, 2023). Leading social media and online video platforms in the United States in 2nd quarter 2023, based on monthly users (in millions) [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1461248/us-top-social-media-video-platforms/
Activate. "Leading social media and online video platforms in the United States in 2nd quarter 2023, based on monthly users (in millions)." Chart. October 10, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1461248/us-top-social-media-video-platforms/
Activate. (2023). Leading social media and online video platforms in the United States in 2nd quarter 2023, based on monthly users (in millions). Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1461248/us-top-social-media-video-platforms/
Activate. "Leading Social Media and Online Video Platforms in The United States in 2nd Quarter 2023, Based on Monthly Users (in Millions)." Statista, Statista Inc., 10 Oct 2023, https://www.statista.com/statistics/1461248/us-top-social-media-video-platforms/
Activate, Leading social media and online video platforms in the United States in 2nd quarter 2023, based on monthly users (in millions) Statista, https://www.statista.com/statistics/1461248/us-top-social-media-video-platforms/ (last visited November 21, 2024)
Leading social media and online video platforms in the United States in 2nd quarter 2023, based on monthly users (in millions) [Graph], Activate, October 10, 2023. [Online]. Available: https://www.statista.com/statistics/1461248/us-top-social-media-video-platforms/
