In the UK, a higher percentage of people preferred to watch almost all types of video content on TV as of 2023. The difference in preference was particularly pronounced in watching TV shows and movies, with 90 percent of respondents preferring a TV to watch TV shows and movies, compared to only five percent that preferred mobiles. The contrast was smallest for social video, with the majority of respondents opting for mobiles.
Preference for TV vs mobile in the United Kingdom as of August 2023, by content type
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Preference for TV vs mobile in the United Kingdom as of August 2023, by content type
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LG Ads Solutions. (November 5, 2023). Preference for TV vs mobile in the United Kingdom as of August 2023, by content type [Graph]. In Statista. Retrieved May 11, 2025, from https://www.statista.com/statistics/1460936/preference-tv-vs-mobile-by-content-type/
LG Ads Solutions. "Preference for TV vs mobile in the United Kingdom as of August 2023, by content type ." Chart. November 5, 2023. Statista. Accessed May 11, 2025. https://www.statista.com/statistics/1460936/preference-tv-vs-mobile-by-content-type/
LG Ads Solutions. (2023). Preference for TV vs mobile in the United Kingdom as of August 2023, by content type . Statista. Statista Inc.. Accessed: May 11, 2025. https://www.statista.com/statistics/1460936/preference-tv-vs-mobile-by-content-type/
LG Ads Solutions. "Preference for Tv Vs Mobile in The United Kingdom as of August 2023, by Content Type ." Statista, Statista Inc., 5 Nov 2023, https://www.statista.com/statistics/1460936/preference-tv-vs-mobile-by-content-type/
LG Ads Solutions, Preference for TV vs mobile in the United Kingdom as of August 2023, by content type Statista, https://www.statista.com/statistics/1460936/preference-tv-vs-mobile-by-content-type/ (last visited May 11, 2025)
Preference for TV vs mobile in the United Kingdom as of August 2023, by content type [Graph], LG Ads Solutions, November 5, 2023. [Online]. Available: https://www.statista.com/statistics/1460936/preference-tv-vs-mobile-by-content-type/
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