During a November 2023 survey conducted among marketing professionals in the consumer packaged goods (CPG)/fast-moving consumer goods (FMCG) industry from across the globe, 57 percent of respondents said that the consumer trend that they were watching out for was e-commerce everywhere. Another important trend was generative artificial intelligence (AI), which was mentioned by 55 percent of the respondents.
Leading consumer trends according to consumer packaged goods (CPG)/fast-moving consumer goods (FMCG) marketers worldwide as of November 2023
Characteristic
Share of respondents
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Mediaocean. (January 31, 2024). Leading consumer trends according to consumer packaged goods (CPG)/fast-moving consumer goods (FMCG) marketers worldwide as of November 2023 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1460911/consumer-trends-cpg-fmcg-marketers-worldwide/
Mediaocean. "Leading consumer trends according to consumer packaged goods (CPG)/fast-moving consumer goods (FMCG) marketers worldwide as of November 2023." Chart. January 31, 2024. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1460911/consumer-trends-cpg-fmcg-marketers-worldwide/
Mediaocean. (2024). Leading consumer trends according to consumer packaged goods (CPG)/fast-moving consumer goods (FMCG) marketers worldwide as of November 2023. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1460911/consumer-trends-cpg-fmcg-marketers-worldwide/
Mediaocean. "Leading Consumer Trends According to Consumer Packaged Goods (Cpg)/Fast-moving Consumer Goods (Fmcg) Marketers Worldwide as of November 2023." Statista, Statista Inc., 31 Jan 2024, https://www.statista.com/statistics/1460911/consumer-trends-cpg-fmcg-marketers-worldwide/
Mediaocean, Leading consumer trends according to consumer packaged goods (CPG)/fast-moving consumer goods (FMCG) marketers worldwide as of November 2023 Statista, https://www.statista.com/statistics/1460911/consumer-trends-cpg-fmcg-marketers-worldwide/ (last visited August 24, 2024)
Leading consumer trends according to consumer packaged goods (CPG)/fast-moving consumer goods (FMCG) marketers worldwide as of November 2023 [Graph], Mediaocean, January 31, 2024. [Online]. Available: https://www.statista.com/statistics/1460911/consumer-trends-cpg-fmcg-marketers-worldwide/