In 2023, the dollar share of private brands in U.S. core pantry categories reached 36.6 percent, while the share of name brands was 63.4 percent. In 2019, private labels commanded 36.2 percent share while name brands had 63.8 percent.
Private brands and name brands dollar share of core pantry categories* in the United States from 2019 to 2023
Characteristic
Private brands
Name brands
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Circana. (March 1, 2024). Private brands and name brands dollar share of core pantry categories* in the United States from 2019 to 2023 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1460643/us-pantry-categories-private-label-share/
Circana. "Private brands and name brands dollar share of core pantry categories* in the United States from 2019 to 2023." Chart. March 1, 2024. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1460643/us-pantry-categories-private-label-share/
Circana. (2024). Private brands and name brands dollar share of core pantry categories* in the United States from 2019 to 2023. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1460643/us-pantry-categories-private-label-share/
Circana. "Private Brands and Name Brands Dollar Share of Core Pantry Categories* in The United States from 2019 to 2023." Statista, Statista Inc., 1 Mar 2024, https://www.statista.com/statistics/1460643/us-pantry-categories-private-label-share/
Circana, Private brands and name brands dollar share of core pantry categories* in the United States from 2019 to 2023 Statista, https://www.statista.com/statistics/1460643/us-pantry-categories-private-label-share/ (last visited July 22, 2024)
Private brands and name brands dollar share of core pantry categories* in the United States from 2019 to 2023 [Graph], Circana, March 1, 2024. [Online]. Available: https://www.statista.com/statistics/1460643/us-pantry-categories-private-label-share/