According to a survey on television consumption habits across India in 2023, Tata Play was the most viewed among pay TV services, as stated by 18 percent of the respondents. Reliance Jio was the second most viewed as indicated by 12 percent of the respondents.
Most viewed pay TV services in India as of November 2023
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Share of respondents
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GroupM. (March 8, 2024). Most viewed pay TV services in India as of November 2023 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1460223/india-most-viewed-pay-tv-services/
GroupM. "Most viewed pay TV services in India as of November 2023." Chart. March 8, 2024. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1460223/india-most-viewed-pay-tv-services/
GroupM. (2024). Most viewed pay TV services in India as of November 2023. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1460223/india-most-viewed-pay-tv-services/
GroupM. "Most Viewed Pay Tv Services in India as of November 2023." Statista, Statista Inc., 8 Mar 2024, https://www.statista.com/statistics/1460223/india-most-viewed-pay-tv-services/
GroupM, Most viewed pay TV services in India as of November 2023 Statista, https://www.statista.com/statistics/1460223/india-most-viewed-pay-tv-services/ (last visited August 25, 2024)
Most viewed pay TV services in India as of November 2023 [Graph], GroupM, March 8, 2024. [Online]. Available: https://www.statista.com/statistics/1460223/india-most-viewed-pay-tv-services/