In the first half of 2023, there was a surprising disparity between the content offered and what people actually watched on Netflix. While Japanese-language content had the highest share of titles at 9.9 percent, Korean content took the leadership when it came to viewer engagement. Korean captured 8.6 percent of total viewing hours, surpassing Spanish content with 8.3 percent in terms of audience preference.
Share of titles and share of viewing hours on Netflix worldwide in 1st half of 2023, by language
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Television Business International. (January 23, 2024). Share of titles and share of viewing hours on Netflix worldwide in 1st half of 2023, by language [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1460200/share-titles-and-viewing-hours-on-netflix-by-language/
Television Business International. "Share of titles and share of viewing hours on Netflix worldwide in 1st half of 2023, by language ." Chart. January 23, 2024. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1460200/share-titles-and-viewing-hours-on-netflix-by-language/
Television Business International. (2024). Share of titles and share of viewing hours on Netflix worldwide in 1st half of 2023, by language . Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1460200/share-titles-and-viewing-hours-on-netflix-by-language/
Television Business International. "Share of Titles and Share of Viewing Hours on Netflix Worldwide in 1st Half of 2023, by Language ." Statista, Statista Inc., 23 Jan 2024, https://www.statista.com/statistics/1460200/share-titles-and-viewing-hours-on-netflix-by-language/
Television Business International, Share of titles and share of viewing hours on Netflix worldwide in 1st half of 2023, by language Statista, https://www.statista.com/statistics/1460200/share-titles-and-viewing-hours-on-netflix-by-language/ (last visited November 22, 2024)
Share of titles and share of viewing hours on Netflix worldwide in 1st half of 2023, by language [Graph], Television Business International, January 23, 2024. [Online]. Available: https://www.statista.com/statistics/1460200/share-titles-and-viewing-hours-on-netflix-by-language/