In 2023, private labels accounted for 20.7 percent of the annual volume of sales of consumer goods in the United States. In 2022, store brands performed a little lower with a 20.5 percent unit share of total consumer goods sales.
Private label share of consumer goods sales volume in the U.S. from 2019 to 2023
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Global Retail Brands. (March 11, 2024). Private label share of consumer goods sales volume in the U.S. from 2019 to 2023 [Graph]. In Statista. Retrieved January 05, 2025, from https://www.statista.com/statistics/1459957/private-label-unit-share-of-consumer-goods-us/
Global Retail Brands. "Private label share of consumer goods sales volume in the U.S. from 2019 to 2023." Chart. March 11, 2024. Statista. Accessed January 05, 2025. https://www.statista.com/statistics/1459957/private-label-unit-share-of-consumer-goods-us/
Global Retail Brands. (2024). Private label share of consumer goods sales volume in the U.S. from 2019 to 2023. Statista. Statista Inc.. Accessed: January 05, 2025. https://www.statista.com/statistics/1459957/private-label-unit-share-of-consumer-goods-us/
Global Retail Brands. "Private Label Share of Consumer Goods Sales Volume in The U.S. from 2019 to 2023." Statista, Statista Inc., 11 Mar 2024, https://www.statista.com/statistics/1459957/private-label-unit-share-of-consumer-goods-us/
Global Retail Brands, Private label share of consumer goods sales volume in the U.S. from 2019 to 2023 Statista, https://www.statista.com/statistics/1459957/private-label-unit-share-of-consumer-goods-us/ (last visited January 05, 2025)
Private label share of consumer goods sales volume in the U.S. from 2019 to 2023 [Graph], Global Retail Brands, March 11, 2024. [Online]. Available: https://www.statista.com/statistics/1459957/private-label-unit-share-of-consumer-goods-us/
