Platforms where consumers start their online shopping journey in the UK 2023

Published by Statista Research Department, Apr 11, 2024
During a late 2023 survey carried out among working-age consumers from the United Kingdom (UK), roughly 40 percent of respondents stated they started their online shopping journey on search engines. Approximately 31 percent said they started their journeys on marketplaces.

Media/platforms where consumers started their online shopping journeys in the United Kingdom as of November 2023

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Release date

January 2024

Region

United Kingdom

Survey time period

November 2023

Number of respondents

1,000 respondents

Special properties

among working-age consumers

Method of interview

Online survey

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Digital advertising in the United Kingdom (UK) "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Digital advertising in the United Kingdom (UK)

Overview of the European market

6

Overview of the UK market

7

Formats & devices

7

Consumer insights

8

Spotlight: Deprecation of third-party cookies

6

Further Content: You might find this interesting as well

Topics

Digital retail media advertising in the UKDigital retail media advertising in BrazilDigital retail media advertising in Latin AmericaDigital retail media advertising in the United StatesDigital retail media advertising worldwide
All features, all contents, at all times: Learn more about our professional solutions.

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.